Growth
Oluxy Wear Case Study: Launching a Luxury E-commerce Store
Oluxy Wear Team• Luxury Accessories, Rwanda
January 15, 2026
• 2 min read
Before HUP
Online PresenceNone
Order ManagementManual
Customer ReachWalk-in only
Product ShowcaseIn-store
After HUP
Online Presenceoluxywear.rw
Order ManagementAutomated with HUP
Customer ReachNationwide
Product Showcase24/7 Online
Oluxy Wear is a premium retailer specializing in luxury watches and glasses in Rwanda. They partnered with HUP to bring their exclusive collection online at oluxywear.rw, making luxury accessories accessible to customers across the country.
From Showroom to Screen
Oluxy Wear built their reputation on quality luxury accessories, serving discerning customers through their physical location. Recognizing the growing demand for online shopping, they needed a platform that could showcase their premium products professionally.
Going Online with HUP
HUP provided the perfect solution for Oluxy Wear's transition to e-commerce. The platform's clean design and mobile-first approach allows their luxury watches and glasses to shine online. Visit their store at oluxywear.rw to browse their collection.
Reaching More Customers
With their online store powered by HUP, Oluxy Wear can now reach customers across Rwanda who previously couldn't visit their physical location. The platform handles orders seamlessly while they focus on sourcing the finest accessories.
“HUP helped us bring our luxury collection to customers across Rwanda.”
Oluxy Wear continues to offer premium watches and glasses, now available to customers nationwide through their HUP-powered store. Visit oluxywear.rw to explore their collection.
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