When a customer says yes in your DMs, send them your store link. They pay with Mobile Money in the same conversation, while they still want it.
// Free to start · Mobile Money · Your own domain
From your first product to your thousandth order — HUP handles the whole journey.
Your own professional store at yourshop.hup.rw, with automatic SSL security. No coding, no designer, no setup fee.
Upload products with variants, images, and real-time stock tracking. Your stock count updates itself as orders come in.
Set shipping zones and custom pricing for every district in Rwanda and beyond. Customers pick a delivery slot or collect in person.
Accept Mobile Money from day one, confirmed automatically. No bank card required, from you or your customers.
Track orders from pending to delivered, with customer details, payment method, and status at a glance. Nothing lost in a message thread.
See revenue, sales, top products, and stock levels on a live dashboard built for quick decisions.
Rwandan businesses running their storefront on HUP today. Visit them and see for yourself.
HUP has been instrumental in helping us scale our online presence across Rwanda.
HUP gave us the professional online presence our brand deserved.
HUP made it easy for schools and offices to find and order our furniture.
Start free and pay nothing up front. Upgrade when you want every storefront template and a lower rate on every sale.
Everything you need to make your first sales.
For growing shops that need more room to sell.
Tailored features and support for high-volume sellers.
Upgrade now and your price is locked for 12 months. Questions? Email [email protected]
Find answers to common questions about HUP
No coding needed. Upload products, choose a template, and start selling - like Lunaroot, Maison Corleone, and Iwacu Village already do.